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Artist Academy

Artist Academy

Hosted by: Andrea Ehrhardt

The Artist Academy Podcast hosted by Andrea Ehrhardt. The purpose of this series is to show aspiring painters that it's completely possible to make a great career in the arts. We focus on the business side of art to...

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Episodes

269. Mural Money - Branding (chapters 14 & 15)

I think artists both drastically underutilize while also overly complicate the idea of creating a brand in order to sell art. Let’s start with the overly complicated idea. Your brand is YOU. It’s not just a font, page...
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268. Let’s Chat About Murals with Whitney Hayden

This week’s episode features Texas muralist Whitney Hayden. If you listened to Crystal Frye’s episode, just 2 recordings back, you’ll hear a mention of the name “Whitney” a few times. We were referencing Whitney...
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267. Mural Money - Social Media (Chapter 9)

Take a moment to reframe your mind around the idea of sharing your art on social media
Imagine you’re another fitness influencer creating videos for Instagram, trying to make it interesting and different from all the...
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266. Become Facebook Famous with Crystal Jane Frye of the EZ Easel

This week’s episode features North Carolina muralist Crystal Jane Frye of the EZ Easel. Crystal gets the majority of her mural gigs from Facebook and today she’s opening up about her social media strategy that’s...
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265. The Cost of Doing Business $$$

You know we love to talk about art money here on the podcast! This episode is all about the numbers behind a well-functioning business. I’ll be sharing some cost comparisons with the intention of convincing you to...
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264. Quit Your Day Job with Ryan Benefield

This week’s episode features Georgia-based artist Ryan Benefield. Ryan specializes in clean-cut murals and logos for the beer industry. He started his business during the covid shutdown and went full-time not long...
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263. Mural Money - Become the Go-To Artist (Chapter 7)

Happy May Mural Month! I had to end this month with a chapter from my book, Mural Money, all about how to start and grow a mural business from the ground up. Extremely fitting to this month’s mural theme, right? This...
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262. Boss Mentality VS Employee Mentality

Transitioning from being an employee to working for yourself is a crazy mental shift that nobody seems to talk about. Today’s episode is all about highlighting some of those shifting thoughts to hopefully help you...
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261. A Love of Spray and Graffiti Murals with Kevin Burdick

This week’s episode features Michigan-based muralist Kevin Burdick. I was so excited to chat with an artist who predominantly uses spray paint since I know very little about it but want to. I was surprised to hear...
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260. $ Pricing for Max Profit $

Happy Mural Month! Today’s episode is all about everyone’s favorite topic: art money. “How do I price my art project?” is typically the question I get asked the most, so let’s chat about it. Here’s a few tips and...
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259. Perfecting Your Pitch to Land More Mural Gigs with Derrik Diza

Happy Mural Month! This week’s episode features California-based muralist and business mind Derrik Diza. Not long ago, I came across one of Derrik’s posts in a Facebook group talking about how he’s getting new...
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258. Mural Meetups - The Power of an Artist Community

There’s nothing like having an art (best)friend that just *gets* you. But for those who don’t have an art-minded gang of supporters hanging around, the first question you might be asking is, “Where do I find *my*...
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